Happy Birthday, Naruto! Top reasons why this anime became a sensation in India

Naruto’s journey from a shunned ninja to a symbol of perseverance struck a deep chord in India. Over time, it gained mass appeal through Hindi dubs, TV broadcasts, online streaming, and relatable themes.

By Shrey Banerjee

Oct 10, 2025 00:29 IST

Naruto’s birthday is celebrated on October 10, according to anime records. When Naruto was aired on Sony YAY!, it recorded exceptional reach, over 63.2 million viewers across India, spanning many age groups, according to an Animehunch report.

Making the show available in regional languages like Hindi, Tamil, Bengali, and Telugu helped it connect with a wider audience. According to a previous survey by JetSynthesys, 83% of Indians preferred anime over other animated content, while 48% of them claimed Naruto to be their favourite. Moreover, globally, Naruto was ranked the most popular kids’ TV show in 83 countries in a study by TheToyZone.

Themes that resonate with Indian audiences

Naruto’s story of struggle, belonging, friendship, and ambition echoes well in Indian culture. Many fans see parallels in his journey with underdog tales they grew up watching. The clash between duty and personal identity, a recurring theme in Indian stories, is also central to Naruto’s journey.

As Indian audiences shifted to streaming platforms, anime saw wider distribution. Titles like Naruto gained more viewers through OTT services. This expansion helped “Naruto” find fans in smaller cities and among viewers beyond traditional TV in recent years.

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