Alongside football, Cristiano Ronaldo has established himself as a brand. Combining his name's initials and jersey number, he created the CR7 brand. This brand has spread across the world. He has invested in various fields, from lifestyle to cosmetics. So alongside football, he has created a separate identity. Take a look at Cristiano Ronaldo's businesses.
In 2013, Ronaldo started CR7 Fashion. He creates underwear, jeans, shirts, shoes, sunglasses and multiple accessories. He has 100 % ownership. The business operates in more than 50 countries. This company's revenue is more than 100 million euros.
Partnering with Pestana Group, he entered the hotel business in 2015. He has 100% ownership in the Lisbon property and 50 % ownership in other places, including Madeira. Ronaldo has hotels in the world's best cities. He earns more than 50 million euros from this business.
He is very serious about fitness himself. So he has invested in this field too. He has been in this business since 2016. He runs gyms partnering with Crunch Fitness. He has gyms in Portugal and Spain. Workouts are conducted here in Ronaldo's style.
In 2019, Ronaldo created a hair transplant clinic with 50 % ownership. He has more than 15 clinics in Portugal and Spain. This business is managed by Georgina Rodriguez. According to reports, more than 10,000 clients are served annually.
Under the CR7 brand, he entered the perfume business. It is named Legacy. He has partnered with an English company. This perfume is sold in more than 100 countries.
Ronaldo owns 50 % of the Ursu9 company. He invested in this business in 2024. This alkaline water is sold in European and Middle Eastern countries.
He has invested in Portugal's media conglomerate MediaLivre company. In 2023, he took 30 % ownership of the company. This company owns multiple TV channels, including Portuguese newspapers.
Ronaldo has another business in Portugal. This includes manufacturing luxury tableware. Here, too, he is jointly connected with a company. Initially, he had 10% ownership. Later, he increased it first to 30 % and then to 50 %.
With producer Matthew Vaughn, he opened a production house in 2025. He named it UR MARV Film Studio. This company has already produced two movies. This company makes sports-themed movies.
