The FIFA World Cup 2026 could face a broadcast issue in India, as media rights for the tournament remain unsold, even with just over two months left before it begins. The tournament is scheduled to kick off on June 12, but no broadcaster in India has yet secured the rights. This has raised concerns that fans in the country may not be able to watch the matches live if a deal is not finalised soon. Reports suggest that the rights holders have even reduced the asking price to attract buyers. However, major players in the Indian market, including JioStar, have shown hesitation so far.
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Uncertainty extends beyond 2026 edition
The uncertainty is not limited to the 2026 tournament. Broadcast rights for the FIFA World Cup 2030 also remain unsold in India. This situation has added to concerns about the future of football broadcasting in the country, especially for major global events. The delay in finalising deals has created confusion among fans and industry observers alike.
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With time running out before the 2026 World Cup begins, the key question remains whether a broadcaster will step in at the last moment or if Indian viewers could miss out on one of the biggest sporting events in the world.