After the massive craze around Starbucks' famous merchandise, the Bearista Cold Cup, launched in November, it has been restocked once again. The glassware flew off the shelves almost immediately following last month's launch. The Fortune 500 company announced the restock of the glass cup through a social media post on Sunday.
The post stated that the famous cup is going to be available to grab from December 8. It will be available to grab through the Starbucks app. The brand posted a video on its Instagram, which reads, "Your chance is in the Starbucks app. Tomorrow, 12/8."
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What is the Bearista Cold Cup?
The famous merchandise is a glassware shaped like a small teddy bear with all the eyes, ears and nose, with a Starbucks green colored screw on beanie shaped cap with a hole at the top for a striped straw. The cup has a capacity of 20 Oz and comes with a price tag of $29.95. It was released as a part of the brand's holiday collection.
No one expected the amount of craze the teddy bear cup would cause. Exactly the reason why Starbucks has decided to restock the shelves."The excitement for our merchandise exceeded even our biggest expectations, and despite shipping more Bearista cups to coffeehouses than almost any other merchandise item this holiday season, the Bearista cup and some other items sold out fast," as Starbucks told ABC News.
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Fans have expressed a great deal of excitement since the restocking news was out. One user commented under the post, "GIMME. NOW! (Now I’m taking all my besties to Starbucks and buying them one of these)."
People were waiting patiently for midnight to jump in and grab their own cups. One whote, "It’s midnight in Cali, I’m on the app waiting patiently!!" Many reported that there was nothing regarding the availability of the cup on the app. One commented, "Ok.. I am on the app and it midnight in LA there is no Bear icon to buy or even click."