The race for the 2028 US Presidential election has officially begun. According to a recent article by Politico, Donald Trump has announced that he would not contest again as a Republican nominee. "It's not going to be me," he said during the onset of December.
Post this acknowledgement, new leaders within both parties have started positioning themselves, which is a clear indication of the fact that the post-Trump era has dawned and the race for 2028 is gaining momentum.
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Tall ambitions
In the article, it was highlighted that although the election is still at bay, ambitious politicians have already begun using different strategies to keep themselves in the spotlight. While some leaders are publishing their books and launching podcasts, others are presenting their vision through policy speeches. Through public appearances and media coverage, these leaders are striving to build their identity.
The Politico article writes that after Trump's exit from the Republican Party, the situation has turned into a crowded field where many new contenders are racing to create a space for themselves. The Democrats are not very far behind, as their potential candidates have also commenced groundwork. This is creating a competitive and dynamic environment from both sides.
Branding tools
Another important point that the article throws light on is how this early positioning has already become crucial. The candidates who will establish their name and vision right now will have the opportunity to build momentum till 2028. Book deals, magazine profiles, and podcasts are no longer just entertainment tools but have also become major branding tools in the current times.
According to the Politico article, the 2028 election is going to be a crowded and unpredictable race. With Trump stepping back, a mammoth opportunity has opened up for new candidates and leaders, and competition between both parties is already in full throttle!
