The ICC T20 World Cup has started, as the game entered its second day, fans have smelt a change in world cricket. As the T20I cricket is no longer limited to only marquee clashes, associate nations are also set to prove why they are there on the big stage. From the Netherlands to Nepal, every associate team had a great outing in the field so far. The game has evolved significantly and has reached a point where players from associate nations now have the opportunity to compete on major stages. This is largely thanks to the leagues and the restructuring of the ICC, which have created opportunities for these teams to thrive and play more frequently.
How are the associate teams growing?
The ICC structuring of the tournaments now allows the associate teams to compete with challenges, and as the leagues are increasing globally, the need and value of the players are increasing. ICC has able to create a roadmap for the associate nations, in which they have to compete in the zonal qualification from which they get a chance to participate in the marquee T20 World Cup clash every two years, which itself adds experience to players. Also, the investments from the government helped the teams to grow steadily.
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The last edition, which took place in 2024, was hosted by the USA and the West Indies. This event was a significant step for the ICC, as it generated interest among the youth in the USA and opened up a global market in the largest economy.
As the impact of ODI cricket is decreasing, and T20I cricket is more business-friendly, cricket needs to reach a larger audience not only for sustaining economically, but also to sustain the game itself. As cricket heavily relies on the Asian and European teams, new teams have to come to keep this beautiful game alive.
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Teams like USA, Netherlands and Nepal almost caused an upset; on the other hand, teams like Scotland and Ireland showed a good intent. Going forward, time will tell the result, but the attitude shown by the players is something to keep an eye on.
